Highlights-Insights Research Arc

The Highlights-Insights Research Arc turns research into momentum.

The framework distilled: Share research and direction.

In the Highlights phase, researchers share select findings to spark dialogue — not to deliver conclusions, but to confirm understanding, test interpretations, and align perspectives with stakeholders. It’s a lightweight, conversational checkpoint that keeps everyone engaged and thinking together.

In the Insights phase, the team shifts from discussion to direction. Here, researchers synthesize patterns and evidence into clear, defensible takeaways — their informed perspective on what the findings mean and how to move forward. Together, these stages create a faster, smarter bridge from discovery to action.

Highlights Stage

PURPOSE AND ROLE OF THE HIGHLIGHTS PHASE

The Highlights Phase is not a comprehensive research report. It’s a curated and intentional moment within a project to share selected pieces of research with stakeholders. These highlights aren’t chosen for completeness — they’re chosen for their strategic value in understanding, alignment, and momentum-building.